The cleaning industry is a highly dynamic environment that’s constantly growing and changing. Having the right information is key to ensuring long-term success regardless of whether you’re a newcomer to this business or a long-standing industry player.
In this article, we’ll provide you with 5 essential insights into the cleaning industry and explain why investing in the best housekeeper software available is one of the smartest decisions you can make as a maid service manager or owner. Read on.
Is the cleaning industry growing?
During the past decade, the cleaning industry has seen an average annual growth rate of 6.6%. This trend is expected to continue in the following years. As of 2022, the residential cleaning industry in the United States is estimated to be worth about 1.2 billion dollars and to employ more than 1.7 million individuals.
Here are 5 essential facts every cleaning service owner should know:
1. There’s a large untapped market out there
According to studies, franchise cleaning companies make up for only 10% of the total cleaning industry revenues. With the cleaning industry constantly growing, there has probably never been a better time to start a cleaning business than in 2022.
2. Time savings are even bigger than you think
For an average individual, it takes 2-4 hours to complete their weekly cleaning. This means that they spend about 13,000 hours on cleaning during their lifetime. This translates into 77 weeks, or one and a half years. To say that booking a regular house cleaning service can be invaluable to an individual would be putting it mildly.
3. The average service could be improved
Most cleaning businesses lose as many as 55% of their total client base each year due to poor performance or a general lack of service quality. While it’s true that customers in this industry tend to be demanding, this still indicates that competition isn’t nearly as fierce as it may appear.
4. Green cleaning is growing in popularity
Cleaning companies that have green certifications are more sought after than ever. Using only EPA-approved cleaning products and making sure to color-code them to prevent cross-contamination is a great way for a company to set itself apart from its competition and draw in a more discerning clientele.
5. Technology makes all the difference
The cleaning industry has benefited greatly from the advent of the internet. Having a modern website equipped with intuitive contact and quote request forms is a must these days, but it’s far from the only way technology can be used to build a successful residential cleaning service.
For example, many of the leading cleaning companies use specialized software that contains the full suite of functionalities they need to ensure effective communication both internally and with their clientele, reduce the amount of back office work they have to do, keep all of their critical data in one place, and more.
What is the best housekeeper software available in 2022?
As a cleaning business owner or manager, there’s no better way for you to take advantage of modern technology than by using a dedicated program for cleaning companies such as MaidCentral. Envisioned and designed by long-time cleaning industry veterans, our software includes all the functionalities needed to run a successful maid service.
It can help you facilitate communications within your company and with your customers, streamline sales and lead follow-ups, add state-of-the-art booking and quote request forms to your website, and drive employee engagement. It can even assist with long-term planning by providing you with vital data and statistics.
Call us today if you’d like to book your one-on-one demo or ask further questions about our software and the features it offers.