We had the honor of having Kevin Kunkel as a guest on Smart Business Moves this week. You are going to want to watch this one from start to finish. I was loaded with actionable advice on how to evaluate talent, how to lead your team, how to use...
If your residential cleaning business is not adapting to the way customers want to do business, you will struggle to grow. Online booking has become one of the major trends over the past few years. Adapting to cleaning customers who want to book online is going to be...
MaidCentral’s marketing and sales automation toolset can be a powerful weapon in your business arsenal. With the ability to segment lists based on customer history, send automatic follow-ups for leads and quotes, target past customers with personalized communications,...
Whether you’re a residential cleaning business with 5 to 50 employees or a Fortune 500 company, tracking the performance of your employees is vital to making better decisions about investing in your workforce. Hiring, training, and retaining top cleaning talent...
“Cleaning is for health, not luxury or beauty. CLEANING is a necessity, no longer a luxury.” Debbie Sardone, The Maid Coach and talks about ‘The New Rules of Cleaning Business Marketing’ on this week’s Smart Business moves. She discusses how we can pivot our...
Are you feeling overwhelmed with all the different things on your to do list? Are you spending too much time in the whirlwind of managing your residential cleaning business and not enough time closing deals with new customers that will help your maid service grow?...
In a residential cleaning business, what gets measured gets managed. And knowing and managing your cleaning business direct payroll to revenue is one of the most important KPIs in your business. Nearly every other business decision you make will revolve around this...
Corey Boxx of Drive Social Media joined us on Smart Business Moves to discuss Facebook Marketing Strategies For Residential Cleaning Businesses. I have known Corey for over 7 years. He has been a part of the marketing team at Drive Social Media all of that time, and...
Knowing the lifetime value of a residential cleaning customer and how to calculate the value of a residential cleaning customer is incredibly important if you want to scale your home cleaning business. Controlling variables like customer churn, increasing the...
When you’ve got a customer who has more than one home for you to clean, this video will show you how to create a new home for an existing customer. The steps after creating the new home also include creating the service set and scheduling out the jobs for the...
